Netflix
Netflix
Regularly wrote post copy/headlines/tags for Netflix YouTube uploads (including this one with over 24m views, wow, dang!)
Wendell & Wild
Concepted and contributed writing for this asset to promote the film, featuring talent such as the inimitable James Hong.
Wish Dragon
Contributed writing to talent-led assets to promote Wish Dragon.
Instant Dream Home
Scripted assets and post copy for talent, capturing their social TOV.
Netflix
Contributed writing and creative concepting for general promotional assets on Netflix handles.
Wendell & Wild
Concepted early promotional material for the film, including a YouTube stream “Radio Beats to Chill/Summon Demons To”
Nightbooks
Regularly concepted and contributed writing to talent-led assets to promote Netflix Kids and Family titles, such as this video to promote the release of Nightbooks.
Twentysomethings
Scripted questions for a game created for the series.
Netflix
Helped create Netflix’s “Family Movie Night” promotional branding, concepted assets, and wrote for campaigns to promote titles such as The Sea Beast, The Adam Project, Back To The Outback, Nightbooks, Wish Dragon, and more.
The Adam Project
Regularly wrote family activity assets to promote the release of Netflix Kids and Family titles.
Back To The Outback
Identified IP-appropriate animal influencers and contributed post copy for their individual channels, which is to say: I am versatile enough to capture the social voice of a hedgehog.
Twentysomethings
Helped concept a promotional giveaway to promote Netflix reality series Twentysomethings, including writing the initial concept submission prompt.
Ada Twist, Scientist!
Contributed writing to copy that was posted by Michelle Obama. Neat!
Back To The Outback
Contributed writing to scripts for a call-in hotline read by Tim Minchin, as well as copy for a Twitter takeover of the Netflix Family handle to promote the film.
13: The Musical
Wrote various organic social posts/memes/talent-led assets to promote 13: The Musical, but the simple gag in this video was easily my favorite of the bunch.
Ada Twist, Scientist!
Wrote the tagline for this series, which was featured on key art, as well as several billboards that my grandmother was super proud of.